Thursday, December 26, 2019

An Era Of Great Conflict - 1375 Words

Alexis de Tocqueville published Democracy in America in 1835 and examined the democratic revolution; he references to American Exceptionalism and the five characteristics that make America â€Å"Exceptional†. Similarly, the 1950s in America was recognized for its highs and lows. Even with the economy was booming, it was known as an era of great conflict (History.com Staff). In the 1950s, Tocqueville’s five characteristics of American Exceptionalism are invalidated; liberty was not attainable due to the Cold War policies like McCarthyism, racism, such as the massive resistance of integration, disproved egalitarianism, conformity, in the suburbs and women’s lives, throughout this decade refuted individualism, populism was belittled with the†¦show more content†¦The second Red Scare, or often referred to as â€Å"McCarthyism†, was the fear of communism from the late 1940’s through the 1950’s. McCarthyism, regularly known for its practic e of accusing without appropriate regard, heightened political repression against communism (â€Å"Senator Joseph McCarthy†). â€Å"McCarthy launched a campaign based on fears, innuendo, and smears to track down Communist in government.†(Young). McCarthy launched several committees, such as the Senate Investigatory Committee that investigated government employees, or the House Un-American Activities Committee that investigated Hollywood for communism (â€Å"Senator Joseph McCarthy†). These committees were a violation of the people’s freedom since it was an invasion of privacy. No one was safe to think for himself or herself, and accusation of communism ruined many lives. For example, Alger Hiss was a high-ranking government employee accused of being communist, although he was not found guilty, his reputation was ruined. (Wall) In conclusion, America had little freedom because of the fear of Communism; they were not entitled to their independence. Furtherm ore, egalistatianism, another characteristic that makes America â€Å"Exceptional† was absent through this decade. Pro-segregation, such as Central High School Little Rock incident and Harry F Byrd’s opposition to integration, invalidated egalitarianism, the principle of all people being equal. African Americans

Wednesday, December 18, 2019

Marketing Plan For Apple Inc - 1619 Words

Executive Summary This marketing plan focuses on the iPhone 7, produced by Apple, Inc, #3. Apple, Inc was founded in 1976 by innovators Steve Jobs, Steve Wozniack, and Ronald Wayne. It was originally named Apple Computer, Inc as the original intent was to make personal computers. The current name, Apple Inc was incorporated in 2007 as the company moved more toward personal electronics. The current CEO is Tim Cook. Mr. Cook took over Apple, Inc. after Steve Jobs passed away. According to Apple’s website, their core values focus on Education, Accessibility, Environment, Privacy, Inclusion and Diversity, and Supplier Responsibility. The value of Accessibility focuses on technology and the importance of everyone being able to use it for how†¦show more content†¦Opportunities and Threats Apple has competitive advantage in several areas. These include customer excellence, locational excellence, product excellence, and operational excellence. Apple has a unique, high quality product with excellent customer service. They have an extensive online and physical presence and an extremely efficient production. Competition and consumers have the largest effect on the immediate marketing environment for Apple. Per Fortune Tech, during the last quarter of 2016, their market share for activations dropped from 40% to 34%. While Apple was still #1, they experienced a significant drop. In order to recoup the market share, Apple needs to address the competition and also learn why their customers are purchasing or activating fewer of their phones. Action to take 1. Improve market share by increasing innovation. While Apple excels at product excellence, their competitors are catching up. 2. Improve pricing. While the high price increases profits and maintains a high profit margin, if the price point is out of reach for consumers, the product will not sell. 3. Improve operational excellence. While the cost to produce is low, it may be possible to reduce the cost even further which could reduce the effect of the loss of profit margin if pricing structure is updated. 4. Respond to consumers. Apple can no longer be content with their domination of the market. While their products are very high quality, the competitor products are as well andShow MoreRelatedApple Inc. Marketing Plan1502 Words   |  7 Pages Apple Inc. Marketing Plan Executive Summary Apple Inc., which was formally known as Apple Computer Inc., is a multinational corporation that designs, develops and sells a wide variety of consumer electronics, personal computers, and computer software. It is located in United States of America California and has its headquarters in Cupertino, California. Among its adequately known hardware, products in the market industry are; iPhone Smartphone, iPad tablet computer, and iPod music player among manyRead MoreMarketing Plan of Apple Inc2585 Words   |  10 PagesMarketing Plan Executive Summary This paper comprehensively describes the marketing plan of a charismatic organization Apple Inc. The main focus of the paper is to describe the most important marketing strategies which Apple has espoused from the date of its emergence and different challenges which it has faced from time to time. The paper begins with an introduction to the organization. Apple Inc. is an American MNC; engaged in the business of developing and marketing of IT products. Apple hasRead MoreMarketing Plan for Apple Inc996 Words   |  4 PagesMarketing Plan for Apple Inc Introduction Apple Inc. designs, manufactures, and sells personal computers, computer accessories and computer related software. 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The 4 Ps of marketing and the marketing mix are sometimes used as synonyms for one another because they are closeRead MoreContingency Plan1552 Words   |  7 PagesControls, and Contingency Plan Tonya Starks STR/581 December 8, 2014 Instructor: Braford James Abstract Apple Inc. is a global innovator of the MacBook, tablets, iPhones, iPods, and other innovative products. Apple is the leader in the electronic market sector for innovative product growth and development. The implementation plan will explain the strategic controls and contingency plan for the organization along with an implementation process. This will allow Apple to assess risks and financialRead MoreApple Inc. and Product (Red) Marketing Partnership Report Essay1181 Words   |  5 PagesMarketing Report - The Marketing Mix Introduction Apple Inc. is an American global organisation that designs and sells consumer electronics, computer software and personal computers. Examples of Apple Inc.s products include the iMac, iPod, the OS X operating system, and the iTunes media browser. (RED) is an AIDS charity whos aim is to raise awareness and funding to help eliminate AIDS in Africa. To help achieve their aim Product (RED) was introduced, which is a brand licensed to partner companiesRe ad MoreApple Inc. Implementation Plan1615 Words   |  6 PagesApple Inc. is a leading worldwide retailer of computers, tablets, cell telephones, and other entertainment items. Apple needs new development techniques, product development and a leader in the mobile market. The implementation plan below will show the group of action best suited for the corporation along with the implementation process, assessed risks and financial projections used as the basis for moving the business before. Implementation Plan Apple Inc. is in a transition period, after

Tuesday, December 10, 2019

Introduction to Business Law for Vicarious Liability-myassignmenthelp

Question: Discuss about theIntroduction to Business Law for Vicarious Liability. Answer: When any institutions open its doors to the public, it is obvious that the institution foresee that the visitors who visit the institution will have distinct characteristics. Any conduct that may be obvious to an adult person might be an unusual danger to children. It often becomes difficult to balance the accessibility to work against the safety of the public visiting the institutions. When any public is permitted to enter into any premises, it implies acceptance of a degree of risk to certain extent that will be involved within the premises. It is an acceptable fact in law as well due to which, an absolute liability to ensure safety of the persons within the premises is not imposed upon the occupier of the premises (Andrews 2015). However, the liability of the person exercising control over the premises shall be liable for any act or an omission that was conducted by the employees or persons authorized to perform or omit to perform such act. This form of liability is known as vicarious liability that arises between an employer and employee (Virgo 2015). It is a liability for negligence committed by the employee within the course of employment and the employer shall be held liable for such negligent conduct irrespective of the fact that the person was careful and that act was not intentional. In the given scenario, Larry was a regular customer of the restaurant and due to his drinking habit, he used to engage himself into arguments with the other customers and the staffs. Under such circumstances, as a controller of the restaurants, it is mandatory to direct the staffs of the restaurants to be exercise reasonable standard of care to ensure that his conduct does not result in any unnecessary and unusual damage to the restaurant as well as to the restaurant (Virgo 2015). The staffs must be prohibited from engaging into arguments or any similar conduct that is likely to cause damages or injuries to Larry as well as to the other customers. Any negligent conduct of the staffs would make me vicariously liable irrespective of any reasonable measures taken to avoid such negligent act. The occupier of any premise is liable for the safety of the public entering into the premises. Further, the occupier of the premises owes a duty of care towards its visitors as compared to the owner of the premise. The occupier of the premises owes a duty of care to the following visitors: Contractual Invitees Licensees Trespassers Entrants as of rights Amongst the categories of visitors, the invitees are persons against whom te occupier must exercise high standard of care; these are persons whose visit brings monetary benefit to the occupier such as customers, purchasers etc. According to section 14B of the Wrongs Act 1958, an occupier is required to the exercise reasonable duty of care to prevent any injury or damage from unusual dangers that is foreseeable or is in the knowledge of the occupier. A duty of care is said to be exercised, after considering the injury, nature of the premises, the ability of the person entering into the premises to appreciate the danger as also observed in Hackinshaw v Shaw [1984] 56 A.L.R. 417. The law of negligence is imposed upon the occupier where he owes a duty of care towards the visitors within his premises and any breach of duty resulting in injury sustained by the visitor shall bind the occupier to compensate the aggrieved person as was established Donoghue v Stevenson [1932] A.C. 562 at 580. Such injury must be the direct result of the breach of duty of care of the occupier. According to section 14G of the WA 1958, while a plaintiff makes a claim for the damages sustained for negligence committed by the defendant, the court shall determine whether the plaintiff was intoxicated by alcohol that he had voluntarily consumed or whether he was engaged in any form of illegal activity (Perillo 2014). However, this section shall not affect the common law rules that are applicable to negligence law. On the facts here, Larry is a regular customer in the tapas restaurant where he gets drunk and indulges into arguments with the staffs and the other customers of the restaurant. On Friday night his condition got worse and he was stumbling while he was walking out of the restaurant. The occupier and the staffs of the restaurant were unaware of the fact that he went to use an old, unused toilet that was situated at the back of the restaurant premises. Since the door of the toilet was old and unused, it rusted and became unusable which collapsed on Larry while he was leaning on the wall inside the toilet. According to section 14B of the WA 1958, an occupier must exercise reasonable duty of care towards the visitors within the premises, Larry was an invitee, and being a customer brings monetary gain to the restaurant. Further, the bathroom was situated within the premises of the restaurant, which makes it the responsibility of the occupier to prevent access to the bathroom owing to the danger that may likely result from its use. Furthermore, Larry was young and was not in a condition to appreciate the danger that would arise, as he was so drunk that he was slurring his speech and stumbling while he got up from the chair. These circumstances establish the fact that there was a failure on part of the occupier to exercise his duty of care towards Larry. As per law of negligence, there is a relationship between the occupier of the premise and the Larry as any conduct or omission within the premises that causes injuries or damages to Larry shall be liability of the occupier which establishes that the license owed a duty of care towards Larry (Ulfbeck and Ehlers 2016). There was a breach of the duty of care for which Larry sustained injuries. The fact that Larry had voluntarily consumed alcohol does not discharge the occupier or the license of the restaurant from his duty of care that he owed to Larry. Hence, Larry is entitled to damages for the injuries sustained. Reference List Andrews, N., 2015.Contract law. Cambridge University Press. Donoghue v Stevenson [1932] A.C. 562 at 580 Hackinshaw v Shaw [1984] 56 A.L.R. 417 Perillo, J., 2014.Contracts, 7th (Hornbook Series). West Academic. Smits, J.M., 2014.Contract law: a comparative introduction. Edward Elgar Publishing. The Wrongs Act 1958 (Vic) Ulfbeck, V. and Ehlers, A., 2016. Tort Law, Corporate Groups and Supply Chain Liability for Workers Injuries: The Concept of Vicarious Liability.European Company Law,13(5), pp.167-174. Virgo, G., 2015. Tort Law Defences. By James Goudkamp [Oxford: Hart Publishing, 2013. xlvi+ 221 pp. Hardback 60. ISBN 9781849462914.].The Cambridge Law Journal,74(01), pp.160-163.

Monday, December 2, 2019

Toy Story Essays - Film, Cinema Of The United States, Toy Story

Toy Story In 1995, Toy Story was produced by Pixar Animation Studios for Walt Disney Studios (Wiki). In the film a young boy named Andy and his toys that come to life when humans are not around, move to a new house in a new neighborhood and encounter many challenges following the event. Directed by John Lasseter, the film's music was composed by Randy Newman. The adventurous score paired perfectly with the film's fun spirit. 110 animators and $17.5 million dollars later (ToyStory), we were blessed with the release of the first Toy Story. Randy Newman, the composer for the film, is an American songwriter, singer, arranger, composer, and pianist born in 1943. He is known for his unique voice, satare pop songs, and unique film scores. His film scores include Ragtime , Awakenings , The Natural , and Seabiscuit. He has scored eight Disney-Pixar animated films including: Toy Story 1,2, and 3 , A Bug's Life , Monsters Inc. , Monsters University , as well as Disney's The Princess and the Frog and James and the Giant Peach. Newman has received twenty Academy Award nominations and has won twice for Best Original Song. He has also won three Emmys and six Grammy Awards. Newman was inducted into the Songwriters Hall of Fame in 2002 for classics such as Short People, and as a Disney Legend in 2007. He was inducted to the Rock and Roll Hall of Fame in April 2013 (RandyNewman). His musical style was influenced by the likes of Albert Bernstein and Ray Charles. He often writes full orchestral scores, but is also known for using a singular voice with piano. "You Got a Friend In Me", is arguably the most well known song from the film and is the only song to return in the next two movies as well. The leitmotif is used throughout the film, including the opening and closing credits. The use of voice, percussion, piano, woodwind, and brass instruments provides a bouncy backdrop for the main vocals of the song, sang by Randy Newman himself. Newman's peculiar voice gives the song a warm vibe that makes the viewers relate to the song. The leitmotif is played as Andy is playing with his toy, one of the main characters in the movie, which ties the scene together very well. The smooth undertones pair very well with the buoyant brass, and soft vocals. The tune is still well known, over twenty years after its release. "Strange Things" is used in the scene where Woody, Andy's cowboy doll, is being replaced by Buzz, a spaceman action figure, as the favorite toy. The exciting piano and bouncy bass line accompanies the vocals well. The lyrics depicts perfectly what is happening on the screen. Newman also provides the main vocals for this song as well. His rougher voice contrasts with the flamboyant music, which accurately describes Woody's relationship with Buzz and Andy at that moment on screen. The song has a funky vibe, as the instrumental tune is lively and exciting, is paired with the eccentric lyrics . All together the score is accurately chosen for the film. "Buzz" is personally my favorite piece in the film. The strings and flutes are used in the beginning, added onto by the low brass, and percussion in an exhilarating, suspenseful buildup. It is met by a bouncy tone carried out by brass and a lovely tune with the strings. Newman uses sounds similar to that of his inspiration Albert Bernstein later in the song, with rushing cords on strings and a heartracing tone is picked up by the rest of the orchestra. The crescendo is held throughout the rest of the song. The instrumental tune is full of twists and turns that leave listeners sitting at the edge of their seats in anticipation of what may happen. "Woody's Gone" presents light hearted woodwinds and strings, added by a curious ostinato of lower strings. A crescendo of the entire orchestra is held out until almost the very end of the song. The combative parts between the woodwinds and low brass with the stings gives a heart-pumping feel of desperation and urgency brought to an abrupt end by a decrescendo and quick